diff --git a/indra/cmake/BuildVersion.cmake b/indra/cmake/BuildVersion.cmake
index 6ffa698a1c65132e172d6a59eba196b6a9f36f2b..321aecf073d1147367d7655be62ade82339b7eec 100644
--- a/indra/cmake/BuildVersion.cmake
+++ b/indra/cmake/BuildVersion.cmake
@@ -54,7 +54,7 @@ if (NOT DEFINED VIEWER_SHORT_VERSION) # will be true in indra/, false in indra/n
     endif ("${VIEWER_VERSION_REVISION}" STREQUAL "")
 
     set(VIEWER_CHANNEL_VERSION_DEFINES
-        "LL_VIEWER_CHANNEL=\"${VIEWER_CHANNEL}\""
+        "LL_VIEWER_CHANNEL=${VIEWER_CHANNEL}"
         "LL_VIEWER_VERSION_MAJOR=${VIEWER_VERSION_MAJOR}"
         "LL_VIEWER_VERSION_MINOR=${VIEWER_VERSION_MINOR}"
         "LL_VIEWER_VERSION_PATCH=${VIEWER_VERSION_PATCH}"